Simon Lehmann

speaker

4,796 appearances 22 recordings 1 series first heard Mar 2026 last heard 11 Aug

Simon Lehmann’s voice in public audio — every appearance, attributed to the second.

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Recordings per month over the last 12 months — 22 in all, peaking in Jun 2026 with 5.

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STR Global Unlocked with Simon Lehmann · The 5 Levels of STR Companies Explained · 23 Jul 2026 podcast

I've spent the last two decades understanding the five levels of short-term rental companies.

I ran one of the largest vacation rental companies in the world.

I was co-founder and chairman of Ocasa Europe and chairman of Make Comfy in Australia.

And today I advise more than 50 PMCs across 20 plus countries from the Caribbean to Europe, to Australia and the United States.

And in that work, I've identified one point where more than 80% of PMCs get stuck.

It's not a market entry.

It's not scaling to 100 units.

And it's not the exit.

It's one very specific transition between two levels where almost every operator hits a wall.

And I'm going to show you exactly which one in this video.

Because the truth is, every level demands a break.

A break with the old structures, the old tools, the old decision-making logic that you simply cannot carry into the next level.

In this video, I'll walk you through all five levels of SDR companies, what tends to break at each one, and what you need to change structurally to grow

into the next.

And if you're sitting at one of those transitions right now and you can't quite figure out how to move past it, there is a link below this video where you can book a consultation with me directly.

So let's get into it.

Level one, the founder operator between one and 50 units.

Level one is where every PMC starts, the founder operator stage.

Anywhere from one to roughly 50 units, the founders is in everything.

Guest comms, owner conversations, ops, pricing, the website, the bookkeeping, the business runs on the founder's personal energy.

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