Simon Sinek

That's why we have a pro-populist movement. That's why we're angry at the ruling classes. because they have violated their social responsibility to look after us.

That's why we have a pro-populist movement. That's why we're angry at the ruling classes. because they have violated their social responsibility to look after us.

You don't lay somebody off just because they have substandard performance. You don't lay somebody off just because they're difficult to be around. You coach them. You know this.

You don't lay somebody off just because they have substandard performance. You don't lay somebody off just because they're difficult to be around. You coach them. You know this.

I need my numbers back. I need you done. It's the first choice. Sure. Right? And then they're surprised that they have morale issues that last for years beyond the short-term financial bump they got. Idiots. I mean, these things, it's not rocket scientists.

I need my numbers back. I need you done. It's the first choice. Sure. Right? And then they're surprised that they have morale issues that last for years beyond the short-term financial bump they got. Idiots. I mean, these things, it's not rocket scientists.

Like I'm not smart enough to run a multi-billion international public company, which is proof that that part is really easy because if I understand it, I know they understand. That means they must be ignoring it because they're definitely smarter than I am.

Like I'm not smart enough to run a multi-billion international public company, which is proof that that part is really easy because if I understand it, I know they understand. That means they must be ignoring it because they're definitely smarter than I am.

We need new leaders. We need new leaders with an ethical compass. We need new leaders who are willing to make change even if the law doesn't require them to make it. We need leaders who use layoffs existentially only and as a last resort, not a first line of defense. We need leaders who build businesses to contribute to society, not just to make money, where we throw out Milton Friedman.

We need new leaders. We need new leaders with an ethical compass. We need new leaders who are willing to make change even if the law doesn't require them to make it. We need leaders who use layoffs existentially only and as a last resort, not a first line of defense. We need leaders who build businesses to contribute to society, not just to make money, where we throw out Milton Friedman.

We literally throw him out and say, he was wrong. The purpose of a business is not just to make money within the bounds of the law. The purpose of the business is to contribute to something larger than itself, and if you are good at doing that, you will make lots of money. I like to think of a business like a car, right? We don't buy cars simply so we can buy gas.

We literally throw him out and say, he was wrong. The purpose of a business is not just to make money within the bounds of the law. The purpose of the business is to contribute to something larger than itself, and if you are good at doing that, you will make lots of money. I like to think of a business like a car, right? We don't buy cars simply so we can buy gas.

That is not the purpose of a car, simply to get more gas, right? The purpose of a car is to go somewhere. And what do you need to make that car go? Gas, money. The purpose of a company is to go somewhere. The purpose of a company is to move a needle, contribute, make my life a little better, a little easier, a little more fun, whatever it is, a little more convenient. I don't care.

That is not the purpose of a car, simply to get more gas, right? The purpose of a car is to go somewhere. And what do you need to make that car go? Gas, money. The purpose of a company is to go somewhere. The purpose of a company is to move a needle, contribute, make my life a little better, a little easier, a little more fun, whatever it is, a little more convenient. I don't care.

Contribute to my life in some way, shape or form, even if it's just to make me smile. And if you can do that, I will give you money and that money will fuel you to do that even more. And the CEO is the person who's sitting in the driver's seat looking out the front window, not the gas pedal, not the gas dial, and going, we're going there.

Contribute to my life in some way, shape or form, even if it's just to make me smile. And if you can do that, I will give you money and that money will fuel you to do that even more. And the CEO is the person who's sitting in the driver's seat looking out the front window, not the gas pedal, not the gas dial, and going, we're going there.

And the CFO is the one watching the gas dial going, okay, slow down, go faster, move, okay, you're fine. The CEO should be looking out the front door, out the front window. But too often we have CEOs obsessed with the gas dial, the gas gauge, right? And all the people are like, I like where you're going, can I join? Those are called employees. So we've completely forgotten why companies exist.

And the CFO is the one watching the gas dial going, okay, slow down, go faster, move, okay, you're fine. The CEO should be looking out the front door, out the front window. But too often we have CEOs obsessed with the gas dial, the gas gauge, right? And all the people are like, I like where you're going, can I join? Those are called employees. So we've completely forgotten why companies exist.

They're supposed to make life a little better, a little easier, a little more fun, a little more convenient, whatever it is. Right. And the competition is who can do it better.

They're supposed to make life a little better, a little easier, a little more fun, a little more convenient, whatever it is. Right. And the competition is who can do it better.