Soeren Brogaard
speaker
160 appearances
1 recordings
1 series
first heard Mar 2022
last heard Mar 2022
Soeren Brogaard’s voice in public audio — every appearance, attributed to the second.
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Appearances
Overall productivity has basically flatlined since nineteen ninety five.
And that
Massive gap.
When you compare that to the level of digitization in the industry, when McKinsey looks at that, and there was a really insightful report that came out two or three years ago, they actually rank construction as the least digitized industry in the world.
If only track unit knew what I know or if ninety percent of the information that I sit with is made available to the organization, then we just simply make better decisions.
The way we do that is by an extreme level
that and thank you for having me and pleasure to be speaking to the H D community on this very exciting industry.
that we are defining as construction.
It happens to be the third largest industry in the world when measured on B and P and it actually represents some amazing opportunities for a lot of us in tech.
First one I will point out is that if you look at the overall productivity in construction that
I'm pretty sure most of us have seen in our daily lives.
the overall productivity has basically flatlined since nineteen ninety five.
And that massive gap when you compare that to the level of digitization in the industry, when McKinsey looks at that and there was a really insightful report that came out two or three years ago.
they actually rank construction as the least digitized industry in the world.
uh quite profound and and when they uh measure that and state that it actually goes around how people work.
how organizations get things done with the use of uh digital means.
So we have a sort of big history of uh unproductivity uh issues uh across uh the industry.
And you if you double click on why that is
First of all, i there is a lot of unknowns.
All the way from something very simple to understand like the weather.
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