Menu
Sign In Search Podcasts Charts People & Topics Add Podcast API Blog Pricing

Steven Morell

๐Ÿ‘ค Speaker
167 total appearances

Appearances Over Time

Podcast Appearances

SaaS Interviews with CEOs, Startups, Founders
They Grew 60% YoY to $4.2m Revenue By Spending $300k on FB Ads

We also,

SaaS Interviews with CEOs, Startups, Founders
They Grew 60% YoY to $4.2m Revenue By Spending $300k on FB Ads

Um, they have their own KPIs, um, and they actually, they, they, they, they figure out their KPIs on, on their own and present it and go like, this is what I'm doing.

SaaS Interviews with CEOs, Startups, Founders
They Grew 60% YoY to $4.2m Revenue By Spending $300k on FB Ads

This is what I think the team should know that I'm doing.

SaaS Interviews with CEOs, Startups, Founders
They Grew 60% YoY to $4.2m Revenue By Spending $300k on FB Ads

And this is what I want to be measured by.

SaaS Interviews with CEOs, Startups, Founders
They Grew 60% YoY to $4.2m Revenue By Spending $300k on FB Ads

And then the rest of the team goes like, yeah, sounds right.

SaaS Interviews with CEOs, Startups, Founders
They Grew 60% YoY to $4.2m Revenue By Spending $300k on FB Ads

I want to know that you're doing this.

SaaS Interviews with CEOs, Startups, Founders
They Grew 60% YoY to $4.2m Revenue By Spending $300k on FB Ads

Yeah.

SaaS Interviews with CEOs, Startups, Founders
They Grew 60% YoY to $4.2m Revenue By Spending $300k on FB Ads

So this is how we build a team.

SaaS Interviews with CEOs, Startups, Founders
They Grew 60% YoY to $4.2m Revenue By Spending $300k on FB Ads

We also don't sit on hire and fire.

SaaS Interviews with CEOs, Startups, Founders
They Grew 60% YoY to $4.2m Revenue By Spending $300k on FB Ads

You normally say you should, even if you're good, half of the salespeople that you hire, you probably have to let go because it's just not a good match for them.

SaaS Interviews with CEOs, Startups, Founders
They Grew 60% YoY to $4.2m Revenue By Spending $300k on FB Ads

I don't believe that.

SaaS Interviews with CEOs, Startups, Founders
They Grew 60% YoY to $4.2m Revenue By Spending $300k on FB Ads

I believe you have to develop people and to train them and to build a team based on experience and knowledge of this product, this company, this customer type.

SaaS Interviews with CEOs, Startups, Founders
They Grew 60% YoY to $4.2m Revenue By Spending $300k on FB Ads

Um, it's not, I see a lot of others are just hiring and firing until they find this guy who does it well.

SaaS Interviews with CEOs, Startups, Founders
They Grew 60% YoY to $4.2m Revenue By Spending $300k on FB Ads

This is, there are no naturals.

SaaS Interviews with CEOs, Startups, Founders
They Grew 60% YoY to $4.2m Revenue By Spending $300k on FB Ads

It's training.

SaaS Interviews with CEOs, Startups, Founders
They Grew 60% YoY to $4.2m Revenue By Spending $300k on FB Ads

Yeah.

SaaS Interviews with CEOs, Startups, Founders
They Grew 60% YoY to $4.2m Revenue By Spending $300k on FB Ads

Customer success support operations.

SaaS Interviews with CEOs, Startups, Founders
They Grew 60% YoY to $4.2m Revenue By Spending $300k on FB Ads

Thanks for asking.

SaaS Interviews with CEOs, Startups, Founders
They Grew 60% YoY to $4.2m Revenue By Spending $300k on FB Ads

Churn was our biggest problem.

SaaS Interviews with CEOs, Startups, Founders
They Grew 60% YoY to $4.2m Revenue By Spending $300k on FB Ads

We needed like three years to figure this out.