Steven Pope

we're going to call it automatic campaign.

The start date would be today, and we're not going to put an end date.

For daily budget, I recommend putting whatever you're willing to lose.

You're probably not going to be making a lot of money.

So maybe that's $5.

They recommend a suggested daily budget of $4.

And I might even raise this to $50 because as I talked about in a previous video in this series right here, where I'm talking about this entire launch of our products, carnivore jerky at this first week selling on Amazon is the most important time.

So I'm not even that concerned with profitability.

I just want to drive as many sales as possible.

Just like that, we've launched our very first campaign.

We've launched our first ad group and we're gonna go click here to sponsored ads and then campaign manager so you can see what this looks like.

So here's our first campaign, automatic campaign.

And then within it is our first ad group, close match.

The way this works is you have a campaign and then underneath that, you can have multiple ad groups.

So what we're going to do is we're going to create another ad group and this time we're going to change what the automatic campaign is.

I'm going to click paste and we're going to call this ad group substitutes.

We're going to go through the same process here.

I'm going to click add and we're going to go to bidding strategy and we're going to get rid of everything except for substitutes this time.

And we're going to click ad group.

We're going to do the same thing with compliments here.