Steven Pope

as well as loose match.

Now we properly set up our automatic campaigns and we have the close match, the compliments, the loose match, and the substitutes.

That's how easy setting up Amazon PPC is.

However, this is just the very beginner version.

Let me show you a little bit more of an advanced strategy that's very easy to do and it's going to make you a lot more money.

Give me another 10 minutes and I'll show you an advanced way of setting up your Amazon ads.

It's actually very simple to do, and I'm going to take you through it step by step.

Let me show you how to set up your Amazon PPC.

As mentioned, Amazon is a search engine.

People go to Amazon to search for things that they want to buy.

For instance,

People might search for carnivore jerky or carnivore beef jerky or carnivore jerky, no sugar.

All of these are different things that people are searching for on Amazon.

We need to figure out what they are searching for on Amazon that's related to our products.

That's where this tool Helium 10 comes in.

There's a tool called the Magnet Keyword Research Tool.

We're gonna click on that.

I know that people are going to Amazon, they're searching for carnivore jerky, but what else might they be searching for?

I'm not really sure.

So I'm going to paste that in there and we're going to click on get keywords.