Steven Sinofsky
speaker
5,951 appearances
15 recordings
1 series
first heard Feb 2025
last heard 3d ago
Steven Sinofsky’s voice in public audio — every appearance, attributed to the second.
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recordings per month · last 12 monthsRecordings per month over the last 12 months — 9 in all, peaking in Sep 2026 with 2.
Appearances
Because if you're gonna go and analyze something, you actually need a way to verify
that everything, every step of that analysis was correct.
And so I think it's super interesting and important when you look at headless and agent, which are conflated, you sort of have to figure out what you're talking about because we're on different places in the evolution, the learning curve, and the deployment of agents relative to sort of that three-way matrix.
Yeah, I mean, those are all exactly right.
I think it's important to also consider that the most sticky thing you could do is actually collect money from a customer.
And if you're collecting money, it turns out it's really, really hard for them to stop sending you money, and it's really hard for them to figure out what to do if they stop sending you money.
And it sounds really trite, but
The stickiest software is software that's getting used somewhere.
Then when you dig in and try to come up with reasons, well, it just depends on who you talk to in a company.
You know, you talk to the HIPAA compliance people in some company, and they're going to tell you
This is the software you have to use because it's like the most bestest HIPAA-compliant software.
If you talk to the administrators, you're going to hear about onboarding your users.
If you talk to the users, you're going to hear about muscle memory and keystrokes or labor unions or whatever.
And so you have to be, you really want to
get the software sold, and that's your fastest path to Sticky.
And after that, it's sort of a winner's tale over what caused it to be Sticky.
And in fact, the best thing about Sticky is, if you're the rep for a company that you've sold something to, and the company is threatening you, like, hey, we're gonna replace you, you're just gonna listen to them, and you're gonna find what's Sticky.
And if that works like three or four times across different accounts, then you've just told the tale as to what made the product sticky.
It doesn't matter what the PMs or what anybody else thought of.
It could be some crazy arcane thing.
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