Sudip Hore

And what we have been focusing on lately is how we can take some of this data and turn it into insight, turn it into something of value, turn it into something that enhances experience for our customers in areas of

avoiding risks that may be there in their install base, turning it into insights that can actually improve availability of systems that our customers have.

So it's a huge, wonderful repository of information.

And the way we make all that information and insight available for our customers is through the MyAutoSupport dashboard, which is kind of the focus of our discussion today.

Absolutely.

So MyAutoSupport has been around for quite some time, as you all know.

And as we have been growing the application, we have also been talking to a lot of our users.

We have...

a tremendous and supportive user base.

As a product manager and as part of our product management team, we reach out to all of our users, our external users, customers, and partners, and we talk to our internal users as well.

There were quite a few things that were coming up recently, and those actually kind of solidified as our motivations for the set of improvements that we focused on.

One of the biggest things that

we started to hear is around actionable information and how we could tie that information into workflows of our users.

So we had a lot of data, we were turning it into information, but making it actionable was one of our key focus areas.

The second part of it was even though we had a lot of focus on our users, our experience, the user experience part was lagging behind the modern industry standards.

So we really wanted to make the user interface more responsive.

Another ask from our user community was to make the user interface more personalized.

So we surface a lot of insight from this dashboard, but because of the variety of personas we serve through the application, if we have 10 widgets out there serving insight as a user, you may only like six out of those 10.

So we wanted to really give users some flexibility.

So those were kind of the top-level motivations, but I think the most important part of all of this was to really take the insight to the next level.