Tamara Thompson

Was it because they both talked about a certain topic?

Like, was it a success journey in real estate?

Well, I think that's where, that's where other people come in.

So I'm not saying, yes, we've, we've got success for people, but then there's other shows that like you want to pay attention to it.

And that's what we do suggest the amplification through ads, right?

Because not all channels are going to be like, Oh, I had a viral video or something, but you also want to drive people, drive traffic back to

content that relates to what you do too.

And so a lot of people, when they come to us, like not all of them go viral, but a lot of people stick with us on the consistency factor because we've also taught them how to generate money from the podcast.

If it's a direct referral to their show, or if somebody found them because of their show, or, or we taught them to use amplified ads to go back to their offers.

They're like, Oh, how majority of people come back and be like, Oh yeah, I found you through YouTube.

And we're like, okay, well, what is that?

So

we have a whole system where we teach them basically to create the UTM links to track that.

So it's like, where did it come from?

And you could get so specific where it's like the UTM link for YouTube specifically, it could be Spotify, it could be Apple, things like that.

Or you could be like, okay, it came from the podcast.

And then that link basically got to like,

you know, complicated, but some of them will do like high rows or triple whale and be like, let's track all the stuff.

Right.

Um, so it depends on where you want to go with that.