Tamara Thompson

So we started leveraging paid ads the last few years to amplify through the channels.

We were only doing it for ourselves first.

We only go through anything for ourselves first.

Then when we were able to scale it, then we're like, oh, I know how to do that.

The whole like meta thing that just came out?

I heard that this last week and I was like, is this true?

So I haven't even had time to like dive into it as well, which I'm a points junkie.

So I'm like, no, I need my airline.

You know, no, no, no.

That that would throw off the whole game because the majority of our clients use their Amex cards.

You know, so do we.

And so like I've got like three over here, you know, like right.

I'm like.

So if that was the case, I don't know how successful that they could actually do with actually controlling that type of aspect.

I would go, I would go only over to YouTube and Google at that point.

That's amazing.

Yeah.

Yeah.

No, I want to dig deeper into that.

So I haven't had a chance to like, but I'm like literally looking at it.