Tobi Lütke

speaker
3,220 appearances 3 recordings 3 series first heard Dec 2025 last heard 4 May

Tobi Lütke’s voice in public audio — every appearance, attributed to the second.

Trend

recordings per month · last 12 months
2 · May OctJan 26AprJulnow

Recordings per month over the last 12 months — 3 in all, peaking in May 2026 with 2.

Appearances

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Let's try to get as much as we can.
Chances are, the first question is going to nerd-snipe us into some kind of rabbit hole that then hopefully winds up more interesting than expected.
The fear of losing?
My own answer to your question here is unsatisfactory to myself, partly because I'm in the middle of trying to figure this out.
And, you know, if any thoughts would be helpful there.
But I do feel like there's a marked difference with this because people who fear of losing and people who fear of winning are clearly
going to look at things much more short term it's like it's the next iteration matters the most I think that's a limiting thing in a lot of cases especially with partnerships especially with like in business especially with like working together careers or so it just makes everything changes when you're taking a longer perspective it starts sitting down with people and helping them like become the best version of themselves you know just like puzzling out something for them or
giving them the hardest possible tasks that they could possibly manage in order for them to grow.
All these kind of things will have significantly more compounded advantage if you take a longer perspective, because, you know, more of the benefits of these actions will accrue to whatever it is you're building.
And so it really changes like a base framing you take to almost everything.
challenge you encounter and it's funny because like this is what my colleagues and friends here tell me it's like once you sort of understand that being the source of like energy that I'm tapping into into building like actually the rest of Shopify starts kind of clicking a little bit more in place like it's just like it's sort of a clarifying thing because you would like
Most people that I've worked with for a while, it's like they can sort of affect how would Toby think about this.
But they say that doing this actually makes things click in place and makes the next meeting with me a lot more predictable.
So I'd say I think there's more orientations.
It's just that many of those don't lend themselves to become executives in companies.
So I think this is partly why there's a winnowing effect that happens.
as people are going through careers that discards people that come from different motivational backgrounds.
I think it's actually been changing in a very recognisable way, which is that, OK, so there's a thing called Enneagram, which is reasonably commonly used and quite good.
Unfortunately, I think it's sort of, it convoked and changed its terms.
And so you would have to find one like low background person
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