Tom Verrilli
speaker
703 appearances
1 recordings
1 series
first heard Aug 2026
last heard 2 Aug
Tom Verrilli’s voice in public audio — every appearance, attributed to the second.
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recordings per month · last 12 monthsRecordings per month over the last 12 months — 1 in all, peaking in Aug 2026 with 1.
Appearances
I think there's a second failure mode, which is people sit down and write up these long roadmaps and strategic vision docs of what we'll do over the next two, three years that kind of loses the comparative advantage we have over every other industry, which is learning.
Like A-B tests mean that you can update your understanding of a problem and therefore change your direction as you go.
So the point of the analogy of play the accordions, if you think about like a piano accordion, before you can play a note, you've got to stretch it all the way out, bring the air in.
So like, what is it we're trying to get done here?
but you don't make music until you press the key and push it all the way back into V1.
And then when you go to play the next kind of like progression, you pull it all the way out again.
Okay, given what we just learned, what do we do?
And then you go and build the next thing again.
And like, you've got to get used to this motion that says like, this isn't creating value, like pulling it out doesn't actually do anything.
all the value is created here.
But until you are going through this motion constantly of saying, well, re-evaluate what we understand, how does this change what we're doing?
You're probably not playing the right thing.
And I know I'm probably bastardizing.
Somewhere in the comments, there's going to be a musician who points out to me that this is actually also one of the ways you make music.
But I found it just a generally very valuable memory device for PMs to be like, you've got to constantly be zooming out and pushing back in, zooming out and pushing back in.
Yeah, because genuinely there are people who are really big on roadmaps and there are people who are really big on iteration.
I think the honest answer is you've got to do both.
You can't over-index on either.
I think the system works this way.
I have this belief that if we change the way that discovery algorithms work for X, Y, Z reasons, it will have this impact.
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