Wendy Zuckerman

And that means that if you are a smoker and you want to quit...

Vaping may help you.

But for all the reasons we just talked about, try using other stuff first, like gum, like patches.

Well, yeah, exactly.

I mean, one survey of thousands of Americans found that over half of established vaping young adults never regularly smoked.

So if that's you, I mean, who cares if vaping is safer than smoking, right?

And now we have a new generation of people addicted to vaping.

And in fact, Becky Freeman does this study where her and her colleagues will talk to thousands of young people.

And she has actually seen vaping go from this funsy thing.

So vaping, bad for you.

Smoking, worse for you, also bad for you.

But there's still so much...

Doubt and confusion in the public, I think, to our listeners.

And I am wondering if at least part of that is thanks to big tobacco being up to their old tricks again.

Maybe, maybe, but hear me out, okay?

Uh-huh.

The major international tobacco companies own many of the top vaping brands, right?

Mm-hmm, yes.

Okay, and it is well documented that Big Tobacco wrote the playbook on spreading misinformation.

It is the playbook that Big Oil reads to spread misinformation about climate change.