William Quigley

I guess...

Sure, I guess I would say I'd put it this way.

And I do launch a lot of new businesses.

Most of them fail.

So I have a lot of experience in failure and some experience in success.

It would be digital in nature.

I wouldn't be interested in anything that requires a massive amount of CapEx.

So I wouldn't do that.

Wouldn't be building data centers.

Not that you can't make money doing that, but that's just... I like the...

the efficiency of pure digital businesses, it would probably, for me, be in an area where I already have deep insight.

That would be probably video gaming.

And if not video gaming, then something in the crypto space, simply because I have a lot of insight into those markets.

I would focus on a product or a service that has a global impact

uh, demand and where, um, the benefits of being a first mover are very high.

That last one is extremely high bar, very difficult.

It's almost never the case that the first mover wins.

But when, so when you find a business where the first mover can enjoy a very big advantage and the advantage could simply be that as a result of being the first to pitch the VCs, you get a lot of VC money that allows you to weather all the competition that's going to drive down margins.

So, and I guess one last thing I might say is, is a business that is focused on broadly entertainment.

I tend to like things that are entertainment versus let's say that are strictly there for utility.