Zach Yadegari

And a lot of people's criticism on that was like, you're already making so much money.

Why do you need to make more?

It's because we're business people at heart.

We want to break even.

But then when we were thinking about angles to launch this and everything, we decided to go the super controversial route.

Like you said, the Andrew Tate, it was like, sell the dream, sell the lifestyle instead of sell the product.

And...

It was interesting.

I don't think it's definitely not a real representation of any of our characters.

We very intentionally wanted to rage bait people.

But yeah, definitely.

I mean, it worked.

It took over the Twitter timeline, but it definitely started a lot of beef with people that might have not been great.

I think that it makes the story more interesting.

But if I were to do something again, I would definitely take a little bit of a different angle.

I mean, to be honest, there was no reason to even launch on Twitter, given what we were trying to do.

Like the Twitter people were not who we were trying to make videos for.

So that was kind of just like our native platforms we decided to take over.

But yeah, I don't think it was like the right strategy.

So I already had the car, the dream car I always wanted.