Converse Put Out A New Ad. People Say It’s Racist.
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Why are people calling for a boycott of Converse over this new ad?
People are calling for the cancellation and boycott of the company Converse, alleging they're racist. Why? Because they put out this ad.
Now
to some of you, this might just look like a photo with some shoes in it. To others, it looks like a racist KKK lynching. I'm not joking. Let's talk about it.
Guys, before we get into today's video, please consider liking and subscribing. Today we're talking about converse and racism. Also the KKK. Why? Because they put out this photo. Okay. Now tell me what you see in this photo in the comments down below. But I see a classic converse star, the one that appears on the shoes, made out of lights. I also see a girl holding a pair of shoes. Now there's five pairs of shoes, one for each point in the star. but others are seeing a KKK lynching, and I'll explain how. They say that this little white triangle here that's on her dress is in fact a KKK hood, and the shoes hanging here are meant to represent or allude to a Black person being hung by the KKK. Can we be so in person?
I guess not, man.
What does the controversial Converse ad actually show and how is it being interpreted?
I'm over this. This is crazy. Does every single company need to hire a black imagery consultant to make sure that their ads don't look racist to a particular group of people? Because at this point, it's getting crazy. And this is creating real problems for Converse, despite the fact that this is very easily cleared up. People are making videos that are getting millions of views, hundreds of thousands of likes. There's posts all over the internet calling converse racist and saying that they purposefully did this to, I guess, show their racism to the world, but subtly so.
Oh, to be black in this world is truly something because people are always trying to play with your emotions. I recently caught wind of an alleged ad by Converse on threads. In this ad, it had imagery of the white hoods, you know, that group that starts with a K, and what I would call a lynching. A person holding the Converse shoes a certain way, it resembled such. This ad was posted to the Converse threads page reportedly on September 3rd of this year. now it's making the rounds via social media now i went to a link for this on threads and i clicked on the link it actually went to the converse threads page and it is legitimately a converse ad other people online have pointed this out actress yvette nicole brown has pointed this out and that's truly something especially when you have shea gildress alexander as someone who's promoting your shoes you've had hip-hop artists of the past and the present promoting these shoes
Oh my gosh, it's almost like this has nothing to do with the lynching whatsoever. Nothing whatsoever. And I had to take the time to look into this ad and what was happening in the background, how it was created, all because of this BS claim that this is somehow racist. Now, I will say, for a moment when I saw this ad, I'm like, okay, that could have been a person hanging, I guess. For a second, you look in a little closer and you can see it's a hand holding a pair of shoes. Clears that up. Now, even if you saw a person hanging in this or you thought that that's what they were trying to allude to, why would you immediately think that this is about a KKK lynching of any kind? Now, I'm going to pull up some of the other parts of this ad that were posted by Converse.
How did the host investigate the ad’s background and original intent?
This is specifically on the Converse Malaysia page. And I also should mention that the girl featured in this is a K-pop star. She is a South Korean singer. Her name is Karina. I doubt she intended to be a part of an ad that was a KKK lynching. Oh my gosh. Here we go. You can see this. I turned off the music so that I'm not getting copyright claimed on this. but there's the star in the light, the Converse shoes, and it's for Chuck 70 or whatever this new ad campaign is. Do you see what was being created here and how it's been completely taken out of context? I mean, completely and utterly taken out of context, but let's watch another TikTok. This is a
white supremacy dog whistle. That is what this is. At first glance, this looks like what you think it looks like.
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Chapters
8 chapters
1
Why are people calling for a boycott of Converse over this new ad?
0:00–1:05
2
What does the controversial Converse ad actually show and how is it being interpreted?
1:05–3:09
3
How did the host investigate the ad’s background and original intent?
3:09–4:14
4
Who are the key figures featured in the ad and what are their connections to the controversy?
4:14–5:23
5
Why do some viewers claim the ad is a KKK‑related dog whistle?
5:23–6:39
6
What explanations does the host offer for why the ad was not meant to be racist?
6:39–8:33
7
How has Converse responded to the backlash and what apologies have they issued?
8:33–10:04
8
What broader lessons does this incident reveal about brand perception and cancel culture?
10:04–10:59
Speakers
1 identifiedMore from Amala Ekpunobi
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