Why Story Telling Is So Important For Startups with Heather Cabot @ Geek Girl Rising

Heather Cabot is Co-Founder of GeekGirl Rising, which aims to unleash the power of women in tech, she is also an active angel investor and a former ABC News correspondent and anchor with more than twenty years of experience as an on-air reporter. Since 2007, she has served as a digital trends expert for Yahoo!, appearing regularly on TV including, "Today", CNN, MSNBC. If that was not enough Heather is also a Professor at Columbia Journalism School and you can find her writing at www.heathercabot.com and you can learn more about geek girl rising at www.geekgirlrising.com. In Today’s Episode You Will Learn; 1.) How did Heather get into the investing world? 2.) Where does Heather see the future of media and journalism? What does Heather make of the emerging revenue models in media with the ever disappearing ad dollar. 3.) With the likes of Buzzfeed we are seeing a lot of disruption. What does Heather make of this movement? Are we heading to a shorter form of media consumption? 4.) What prompted the creation of GeekGirlRising and ultimately what is Heather’s vision for the organisation? What more can be done to encourage gender equality in both the tech and investing scene? 5.) What is Heather’s attitude to the emerging model of syndicated investing? What does Heather feel is the benefits of these networks? 6.) Now I would love to delve into a good old war story from investing. What went wrong and how has Heather’s approach or strategy altered as a result? Items Mentioned In Today’s Episode: Heather’s Fave Blog: The MashUp Americans If you liked today's episode with Heather, we would love for you to share the episode on Twitter by clicking here (http://ctt.ec/BbX95) “Angel Insights would like to thank Plantronics, who kindly supply the Voyager Edge UD headsets that our investors use during interviews” As always, you can learn more about SyndicateRoom here: www.syndicateroom.com

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