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Architecture Business Club with Jon Clayton

The Power Of Public Speaking For Architecture Firms with Jackie Goddard | 042

15 Aug 2024

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Jon chats with Jackie Goddard, a voice and acting coach. They explore the benefits of public speaking for architects and architecture practice owners, offering practical tips to overcome the fear of public speaking. Jackie, who has extensive experience in acting and coaching, shares her insights on how effective communication can aid in personal and business growth. They also discuss the significance of storytelling, preparation, and the three B's method: Believe, Breathe, and Be Prepared.Today's Guest...Jackie Goddard is a former fashion designer and recovering actor who’s spent 30 years working in and around the arts, most recently as a voice and acting coach. Through her company, Power to Speak, Jackie now works with entrepreneurs, business leaders & teams to make them excited about sharing their ideas and developing their Power To Speak. She is often asked to speak to audiences about public speaking, but also to share her thoughts on topics like the acting process, resilience, joy, and failure. Since 2020 Jackie has hosted a podcast, talking to speakers, authors, actors, & entrepreneurs to discover how they use their voice, story, and creativity for their work & wellbeing.Episode Highlights...00:00 Introduction01:22 Meet Jackie Goddard03:34 The Benefits of Public Speaking for Architects06:29 Overcoming the Fear of Public Speaking11:13 Transforming Fear into Excitement15:55 The Power of Storytelling in Public Speaking21:18 First Steps to Public Speaking27:29 The Three B's of Public Speaking31:38 Conclusion and Final Thoughts32:45 Favorite Places and FarewellKey Takeaways...Preparation is Key:   - Jackie emphasises the importance of thorough preparation in overcoming the fear of public speaking. Getting all your thoughts out on paper, organising them, and practicing out loud with someone are crucial steps. Preparation helps to internalise the content, making it easier to present with confidence and fluidity.The Power of Storytelling:   - Incorporating stories into your public speaking can make your message more memorable and engaging. Personal stories are particularly effective because they are easier for the speaker to remember and help build a connection with the audience. The essence is to tell stories that resonate with the audience, not just boast about personal achievements.Shifting Mindset from Fear to Excitement:   - Jackie explains that anxiety and excitement are physiologically similar, and by changing your mindset to see the act of public speaking as an exciting opportunity rather than a daunting task, you can improve your performance. Believing in what you are talking about and focusing on the positive outcomes can transform nervous energy into enthusiasm.Links Mentioned In The Episode...Grab Jackie’s (free) guide: ‘Speak With Confidence 101’Visit Jackie’s Website Connect with Jackie on LinkedInCurious about working with Jon?👉 Book a chat with Jon to explore working with him 📞Resources...👉 Grab the Architecture Business Blueprint 🎁It’s the step-by-step...

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