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ASB Investment Podcast

Passion investing: A look into the world of collectibles as a unique form of investment

21 Jul 2025

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Nigel Grant (Head of Wealth Product, ASB) is joined by Gertjan Verdickt (Lecturer in Finance, University of Auckland) to explore the world of passion investing — the practice of putting money into tangible, collectible assets like art, wine, and even Lego. They unpack what drives value in these markets, and how they compare to more traditional investments. Gertjan also shares the research behind his work, some tips for getting started, and what makes passion investing more than just a hobby.

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