SHOW NOTESThis episode is hosted by Kat Wheeler, and together she and Deby cover a lot of ground. Here are just a few things you’ll hear them dive into:How storytelling helps integrators stand out and build trustThe common ways content falls flat—and how to avoid themTips for finding your voice and making your message resonatePlus, you’ll enjoy a fun “in or out” lightning round on some hot-button writing topics—everything from Oxford commas to exclamation points and even AI writing.Let’s get into it—here’s Automation Unplugged with Deby Rubi. About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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