AWS for Software Companies Podcast
Ep119: Process Intelligence in the Age of AI – A New Era of Business Automation with Celonis
16 Jul 2025
Chief Product Officer Dan Brown explains how Celonis creates digital twins of business processes to power AI agents that automate operational improvements.Topics Include:Dan Brown introduces Celonis as the thought leader in process mining for over a decade.Celonis serves largest global companies across all industries seeking operational improvements.Companies have process diagrams but actual operations differ significantly from documentation.Celonis creates digital twins of business processes by analyzing system data flows.Process intelligence reveals how work actually happens versus how companies think it happens.Platform enables process normalization, improvement assessment, and automated corrective actions.Celonis vision: making processes work better for people, companies, and the planet.Process intelligence provides visibility into current operations and improvement strategies.Great AI requires great data, but most companies only have static views.Process intelligence graph shows real-time flow of orders, invoices, and opportunities.Agentic AI requires four capabilities: sensing, planning, executing, and governing operations.Process intelligence enables real-time detection of conformance problems and deviations.AWS partnership leverages Bedrock for agentic AI and infrastructure for data processing.Data ingestion, organization, and enrichment are core to process intelligence value.AI agents now handle process deviations with increasing autonomy and sophistication.Heavy equipment manufacturer uses agents to coordinate with third-party vendors automatically.Agents text and email vendors to confirm delivery dates, reducing manual work.Implementation challenges include data quality, conservative adoption, and governance concerns.Companies should start with achievable use cases and expand gradually across domains.Future involves enterprise-wide process visibility powering automated applications and continuous improvement.Participants:Dan Brown – Chief Product Officer, CelonisFurther Links:Celonis WebsiteCelonis on AWS MarketplaceSee how Amazon Web Services gives you the freedom to migrate, innovate, and scale your software company at https://aws.amazon.com/isv/
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