Dave Taylor, a Calgary entrepreneur, strives to build meaningful relationships and grow his business, but finds himself challenged by the irony of the city's small town mentality, where personal connections are essential for success."You have to have some sort of supplementary income. You have to have an understanding of where your money is going to come from in order to fully invest yourself into the business. And you have to be patient, and you have to build relationships. You have to build strategic alliances. You have to build a brand." - Dave TaylorDave Taylor is a creative thinker and has been designing advertising and creative messaging for over 15 years. He left a high paying corporate job to incorporate his own agency, Front Marketing, which now represents organizations such as the Calgary Petroleum Club and all five major sports teams under csec.Dave Taylor was determined to start his own business and help others with their marketing challenges. He realized the importance of building relationships to succeed and found that it was key for clients to understand the correlation between their investment and the return.He learned the value of multiple touch points, strategic alliances and the power of building relationships to truly make an impact. With patience and hard work, he eventually found success and now he shares his knowledge to help others achieve their goals.In this episode, you will learn the following:1. How to leverage relationships to grow a business in Calgary.2. The importance of understanding the customer journey in order to properly track and measure conversions.3. The benefits of using a multi-platform approach to marketing.Resources:www.infrontmarketing.cahttps://www.linkedin.com/in/dave-taylor-in-front-marketing/Connect with me:Instagram: https://www.instagram.com/calpeteclub/Facebook: https://www.facebook.com/calpeteclubYouTube: https://www.youtube.com/user/calpeteclubTwitter: https://twitter.com/calpeteclubLinkedIn: https://www.linkedin.com/in/calgary-petroleum-club-3a5868117/Website: https://calpeteclub.com/Loved this episode? Leave us a review

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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