How Elegant Touch Became the UK Professional Beauty Large Salon of the Year

Susan welcomes Dan and Anna Inglis, directors of Elegant Touch, who recently achieved the remarkable feat of winning the UK Professional Beauty Large Salon of the Year award on their first attempt. The episode delves into their inspiring journey, from Anna's early passion for beauty and her initial foray into the industry to the couple's strategic growth of their salon, which now boasts a team of 12. They discuss the challenges they faced during the pandemic, the importance of maintaining high standards, and the unique touches that set their salon apart. Listeners will gain insights into their award application process, the significance of teamwork, and how they balance their thriving business with family life. This episode is a testament to the power of passion, resilience, and the pursuit of excellence in the beauty industry. KEY TAKEAWAYS Passion for the Beauty Industry: Anna has had a long-standing passion for the beauty industry, starting from a young age and continuing through her education and career.  Team Development and Growth: The couple emphasizes the importance of building a strong team. They have successfully grown their team from one to twelve members, utilizing a mix of experienced therapists and apprenticeships to ensure quality and consistency in service. Recognition and Awards: Entering and winning industry awards, such as the UK Professional Beauty Large Salon of the Year, has been a significant milestone for Elegant Touch.  Work-Life Balance: The importance of maintaining a work-life balance is highlighted, especially after experiencing a health scare.  BEST MOMENTS "I chose hair, childcare and beauty, and beauty was the one that I absolutely loved." - Anna  "I said yeah go on then, I'll come and see you, forget paying those sorts of fees." - Dan "I think it was a reset for us. I feel like we've never been stronger since then." - Anna  "We've looked after people very well from day one. The way Anna looks after them and the empathy that you show them." - Dan   www.eleganttouchuk.co.uk Instagram- elegant_touch_beauty   HOST BIO Susan Routledge is a distinguished figure in the beauty industry with over 38 years of experience. As a multi-award-winning salon owner and international business consultant, she's recognized among the top UK industry influencers for her passion and dedication.  Known for her down-to-earth, light-hearted approach, Susan is an international speaker and established awards judge. She founded the exclusive Beauty Directors Club, a global membership community for salon, clinic, and spa owners, offering business resources and multi-expert advice. Susan also created the online "Salon Success Freedom" program to help beauty businesses thrive. Susan founded and has grown her clinic of 36 years in Co. Durham into the largest independent beauty salon in Northeast England. She is the creator of the trademarked STABLE business formula and author of "The Little Book of Client Retention" and the world's No. 1 bestsellers "Bea And the Best" 1 and 2.  She serves on the Professional Board for BABTAC, helping to represent and raise industry standards, and on the advisory board for the prestigious PHAB Service Stars. Susan's expertise continues to shape and elevate the beauty industry worldwide. USEFUL LINKS https://susanroutledge.com https://www.instagram.com/susan_routledge/ https://www.tiktok.com/@beautybusinessmatters https://marketing.susanroutledge.com/beauty-and-the-best-chapters

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