You've probably heard of vitamin B3. It's a molecule that's in your cells right now, quietly helping keep you alive. It goes by other names such as nicotinamide. You've also heard of niacinamide, particularly if you're a skincare girly on social media.Sometimes it's just called vitamin B3, or occasionally you will see NAD plus booster.It's all largely the same thing. Kind of.I wanted to have a chat about this particular ingredient because it's one of the many pieces of magic in Incrediballs, my new drinks start-up, which launches next week, so I know a lot about this ingredient.But I also want to talk about it because it's kind of a symptom of the massive wellness industry, which is actually about three times larger than pharma. So is it just hype, is it actually useful or does it just give you really expensive wee... ?In this episode I share:The many names of nicotinamide and what it actually isThe science around how our body uses nicotinamideWhy most adverts about nicotinamide are rubbishThe trials around nicotinamide and cognitive abilitiesThe 3 pathways that NAD+ effects in regards to agingWhat can we actually say about NAD+ Is Nicotinamide effective in helping in skin wellness?Why Nicotinamide can give you more energy, but not in the way most people claimCan it boost your metabolismWhat is a safe dose of nicotinamide?The amount of NAD+ IncrediballsFind our full podcast via the website here: https://www.nowthatswhaticall.com/Instagram: https://www.instagram.com/nowthatswhaticallgreen/You can follow me on socials on the below accounts.Instagram: https://www.instagram.com/briannemwest/TikTok: https://www.tiktok.com/@briannemwestLinkedIn: https://www.linkedin.com/in/briannemwest/For our latest big project, find out more about Incrediballs here: https://incrediballs.com/

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