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Behind the Curtain: Data, Marketing, and Entertainment

Data Storytelling: Using Pixar’s Framework to Drive Business Results

11 Oct 2024

Description

In this episode of Behind The Curtain, we explore how the magic of Pixar’s storytelling framework can transform how you present and use data in business. Whether you’re in marketing, finance, operations, or leadership, mastering the art of storytelling is key to turning insights into action. Join us as we break down Pixar’s Story Spine—a proven narrative structure that takes audiences on a journey from problem to resolution—and show how it can be applied to business contexts. From crafting compelling data-driven presentations to inspiring decision-makers to act, learn how to connect emotionally with your audience and create lasting impact. If you’re looking to take your business communication to the next level and drive real results through storytelling, this episode is for you. Tune in and discover how to move beyond showing data to driving action using Pixar’s storytelling formula!

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