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Beyond The Sale

Michael Bacon’s Secrets to Getting 500k+ Property Views & Being Co-Director at 26

13 Oct 2025

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What if we told you that there was a way to get your open homes FLOODED with clients coming from social media… and you don’t even have to come up with the content ideas yourself? As Co-Director at Place Kangaroo Point, Michael racks up 500,000+ views on campaigns (when most agents are lucky to get 30-40k), has built one of the largest social followings of any Australian agent, AND still finds time to lead a 28-person office while selling some of Queensland’s biggest homes. So how is he pulling it off? Listen to find out. You’ll hear: Why some $10M+ homes in Brisbane sell fast and others sit for months How he gets BIG name brands involved in his listing videos (like Belvedere vodka and Aston Martin) How selling for Quade Cooper blew up his profile overnight The $12.5M listing he won just by cold DM’ing a builder on Instagram The mistake that cost him sales when he first became a Director How he actually balances being both a top agent and running an office Why he rejected a $2.5M fee-earner to protect culture The simple ‘test’ he gives new recruits before letting them in the door … and SO much more. Watch the YouTube Version of the Podcast here. Want more of Michael? Check him out on IG @michael_bacon_ or visit his website www.michaelbacon.com.au See all of the behind the scenes over at @beyondthesalepod or @kirstycunningham and @shanespiteri This podcast couldn’t be possible without our sponsors, YPA, 268 Fund and AgentSpot. If you’re looking to buy, sell or invest this year click on the links to find out how they can help you.

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