Built by Business: Amazon FBA, E-Commerce, Brand Building
#431 - Building an Amazon Brand and Building an E-Commerce Brand Are Not The Same
27 May 2025
Amazon is powerful—but it’s not the whole game. In this episode, Andy breaks down the key differences between building an Amazon-first brand and building a true e-commerce brand. From platform dependency and customer ownership to exit multiples and long-term equity, this episode helps sellers see the bigger picture. You’ll learn: Amazon Brands Vs. E-Commerce Brands. What's the difference? The temptation to stay on Amazon Why this matters in 2025 How to evolve if you're Amazon first Questions to ask yourself If you’re serious about scaling your business beyond Amazon, this is a must-listen episode. All my resources are right here to help! www.andyisom.com
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