Sometimes, going the same direction as everyone else doesn’t yield the same results. Being successful in doing the opposite of the norm, Allen Fahden, shares his knowledge and perception when it comes to advertising your products and services. Listen in and learn all about the opposite effect and how being a dumbass can be your greatest weapon. Understand why you need to treat ideas as valuables and protect them from being killed by objections. Allen also talks about the difference of being an innovator and an advancer and gives an example of extremely successful people who fall under those two categories. In addition to this, he also differentiates between being an early adopter and a later adopter as he discusses the roles they play in realizing an idea and driving your business to success. Love the show? Subscribe, rate, review, and share! Here’s How » Join the Business Done Differently community today: findyouryellowtux.com Business Done Differently Facebook Business Done Differently Twitter Business Done Differently YouTube Do You Stand Out? Take The Yellow Tux Quiz

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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