Wouldn’t it be amazing if your clients actually got the warm and fuzzies from the gifts you give them? Strategic gifting can lead to increased referrals, longer retention, and an elevated client experience. Everyone loves to be surprised and delighted by an unexpected and personalized gift. A gifting system make this relationship building exercise part of your turnkey client experience. In this episode we learn: - gifting without a strategic plan will lead to an inconsistent and lackluster experience for your client - quality over quantity is a good motto (the good stuff isn't cheap, and cheap stuff isn't good) - nobody needs another branded mug; gifts should be personalized and used frequently - gifting during non-peak seasons allows you to stand out from the crowd - business is about relationship building and gifting is unconditional, there are never strings attached It’s time to take control of your business. Become a member of Business of Design®, today: https://businessofdesign.com/?ref=2&campaign=podcast

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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