Let’s be real - some days, you just don’t have the energy to show up on Instagram.Whether you're feeling anxious, not loving how you look, or life is just ‘lifeing’, getting on Instagram can feel like a BIG ask.As a therapist (and especially if you’re running a private practice), those low-energy days are totally NORMAL. Thankfully, you don’t have to show up perfectly to market your therapy practice! Content creation doesn’t have to be hard, even on your ‘hard’ days. You can stay visible, support your business, and most importantly, still take care of YOU.In today’s episode, I’m diving into low-effort Instagram strategies for therapists.In this episode, I cover: Consistency > perfection with your contentIdeas for ‘minimal effort’ Instagram postsPlanning for the inevitable ‘hard’ daysGiving yourself permission to take a breakConnect with Kelly:Follow on Instagram @businessoftherapy and @sitwithkelly Check out the Business of Therapy websiteMake sure to hit follow/subscribe so you never miss an episode!Resources & Links:To make creating IG content easier, join the Reels Membership and I'll tell you exactly what to post every week! My quesadilla post example Why I'll never be friends with my clients post exampleThis episode is sponsored by Alma, the financially rewarding way to go in-networkI recommend setting up an intro call scheduler within Jane - use code: KELLY2MONTH for a 2-month grace periodPrivate Practice Academy Bundle (PPA) Business Coaching Waitlist Free trainingCaption GuideMentioned in this episode:Click here to get the Private Practice Power Pack for 53% off until 11/25/25!

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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