One of the biggest myths in the online business space? You need to have a huge audience to create meaningful income and impact.But today’s guest, EMDR therapist Carolyn Solo, is proof that simply is NOT true!Carolyn has built an incredibly successful second business, helping therapists launch EMDR intensives. I had the pleasure of being her 1-1 business coach as she made this transition and scaled beyond clinical therapy!And no, she didn’t have thousands of followers on Instagram either. She’s had a very small and highly niche audience!In today’s episode, we’re talking about scaling beyond 1-1 therapy with a small Instagram audience.In this episode, we cover:How Carolyn built a successful second business w/a small, highly niche audienceWhy micro-niching can lead to stronger results, deeper trust & higher conversionsCarolyn’s journey from a full private practice to offering EMDR intensivesKey benefits of adding EMDR intensives as a therapistWhat Carolyn learned while figuring out the intensive model in real timeThe REAL reason Carolyn started coaching other therapists on intensivesHow launching a podcast + 2nd Instagram page helped her grow her authorityWhy high-ticket offers should also be high-touch for the best client resultsCarolyn’s advice for therapists w/a small audience who want to launch something newConnect with Carolyn:Follow on Instagram @futuretemplateparent and @integritas_intensive_emdrListen to the Future Template Parent PodcastCheck out her websiteConnect with Kelly:Follow on Instagram @businessoftherapy and @sitwithkellyCheck out the Business of Therapy websiteMake sure to hit follow/subscribe so you never miss an episode!Resources & Links:Get Carolyn’s Free EMDR WorkbookThis episode is sponsored by Alma, the financially rewarding way to go in-networkI recommend setting up an intro call scheduler within Jane - use code: KELLY2MONTH for a 2-month grace periodPrivate Practice Academy Bundle (PPA)Reels MembershipBusiness Coaching WaitlistFree trainingCaption GuideMentioned in this episode:FREE Training: How to Market & Grow Your Private Practice on Instagram

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