Google Ads aren't designed to fix a broken marketing strategy. They're meant to amplify what's already working!In today’s episode, I’m excited to welcome digital marketer and former Google strategist Jamie Reutershan to talk about using Google Ads to grow your therapy practice.Google Ads can be an incredible way to grow your therapy practice. But that’s only possible when the right foundation is in place.If you've been curious about paid advertising, but aren't sure where to start, this is a conversation you don’t want to miss!In this episode, we cover:Knowing when you're ready for Google AdsBuilding a website that converts before investing in adsThe website metrics every therapist should trackContact forms vs. intro call schedulersAvoiding common Google Ads mistakesBudgeting for Google Ads effectivelyDIYing Google Ads vs. hiring an expertPausing and restarting ad campaigns strategicallyUnderstanding the difference between Google Ads and SEOUsing Google Ads to grow a private-pay practiceWhy your website is your MOST valuable marketing assetJamie's step-by-step Google Ads processConnect with Jamie:Follow on Instagram @therapy.marketingCheck out his websiteConnect with Kelly:Follow on Instagram @businessoftherapy and @sitwithkellyCheck out the Business of Therapy® websiteMake sure to hit follow/subscribe so you never miss an episode!Resources & Links:Receive $250 off Google Ads Support when you mention the Business of Therapy podcastGet $100 off a website template with code KELLY100This episode is sponsored by Alma, the financially rewarding way to go in-networkI recommend setting up an intro call scheduler within Jane - use code: KELLY2MONTH for a 2-month grace periodPrivate Practice Academy Bundle (PPA)Reels MembershipBusiness Coaching WaitlistFree trainingCaption GuideMentioned in this episode:Sign up for The Annual Reels Membership here! But hurry, your chance to get 3 months free + bonuses expires July 22nd at 11:59 PM EST!

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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