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Business Tao with George Kao

I don’t mind being unattractive in my marketing...

05 Feb 2024

Description

I have a strong stance on how “attractive” one needs to be in their brand, website, and social media presence, in order to attract ideal clients… I’ve worked for a decade to slowly and steadily build what I would call a "loyal" and "true fan" audience for my business… an audience that feels connected to me not through flashy marketing or clever persuasion, but through shared values and an appreciation for my authentic presence. So what I share with you in this video comes from years in the trenches developing my approach. May you find something here to be valuable for you as well. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

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