Episode 2: The sexist ad trap

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Recorded03 Oct 2019

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Show notes

What are the consequences of the new ASA regulations on gendered advertising? This podcast will: • Explore the landmark rulings against Philadelphia cheese and VW motors for gender stereotyping in TV ads • Examine whether the regulations are fit for purpose in the digital age • Ask whether the rules will eliminate – or exacerbate – harmful online content Host: Ben Walker, Head of Media, LID Business Media Guest: Gemma Butler, Marketing Director, CIM and Ally Lee-Boone, Content and Engagement Executive, CIM Recorded: Friday 20 September 2019 12:00 BST

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