Cleinman Connect Podcast
Episodes
[Leadership] Ways To Empower Managers Into Leaders
24 Dec 2025
Contributed by Lukas
Wade Horb is the President of Marketing4ECPs and SmileShop Dental Marketing, where he leads strategic growth initiatives for brands in the eye care an...
[Growth] The Importance of Tracking Data, Using KPIs, and Having Accountability in Your Practice
17 Dec 2025
Contributed by Lukas
Meagan Staab is the Director of Client Support and Insights at Cleinman Performance Partners, a company that delivers business consulting and data-dri...
[Growth] Why You Should Consider Doctor-Driven Dispensing in Your Practice
10 Dec 2025
Contributed by Lukas
Michelle Kelley is the Director of Ophthalmic Materials and Services and a licensed dispensing optician at the Southern College of Optometry, a leadin...
[Growth] How Your Online Presence and Automations Improve Patient Loyalty and Sales
03 Dec 2025
Contributed by Lukas
Dylan Cunningham is the Head of Growth at Otto, an e-commerce and patient engagement platform that helps independent eyecare clinics thrive in the dig...
[Growth] Stocked Right: The Training Guide to Better Board Management
26 Nov 2025
Contributed by Lukas
Michelle Kelley is the Director of Ophthalmic Materials and Services and a licensed dispensing optician at the Southern College of Optometry, a leadin...
The Strategy-First Approach To Rebranding Your Business With Kehna Kelly
19 Nov 2025
Contributed by Lukas
Kehna Kelly is the Team Lead of Creative Services at POD Marketing, a company specializing in innovative branding and marketing solutions for business...
[Marketing] Search Engine Optimization: What Really Matters
12 Nov 2025
Contributed by Lukas
Claire Laurie is the Team Lead of SEO at Marketing4ECPs, a company that specializes in developing and executing digital marketing strategies for eye c...
[Transitions] The Basics of Planning Your Exit From Optometry
05 Nov 2025
Contributed by Lukas
Al Cleinman is the Founder of Cleinman Performance Partners, a leading consulting firm that has served as optometry's trusted business advisor for ove...
[Growth] From Science to Sales - Educating Patients on Treatment Plans
29 Oct 2025
Contributed by Lukas
Kimberly Friedman, OD FAAO, is an optometric physician and serves as Vice President of Education and Scientific Affairs at PRN Vision Group, a company...
[Ownership] What To Consider When Insuring Your Practice
22 Oct 2025
Contributed by Lukas
Andrew Davis is a Commercial Placement Broker and Account Manager at Wilson M. Beck Insurance Services Alberta, a boutique insurance brokerage special...
[Marketing] Digital, Traditional, and Best Practices for Marketing in Optometry
15 Oct 2025
Contributed by Lukas
Kate Virzi is the Director of Sales & Client Success at Marketing4ECPs, a digital marketing agency that helps eye care professionals grow their pr...
Marketing Dry Eye Equipment & Treatments in Your Practice With Dennis Evans Jr.
08 Oct 2025
Contributed by Lukas
Dennis Evans Jr. is the Director of Professional Relations at DryEye Rescue, a company that helps eye care providers expand their dry eye services and...
Helping Optometrists Overcome Business Challenges and Build Strong Teams With Kevin Wilhelm
01 Oct 2025
Contributed by Lukas
Kevin Wilhelm is the CEO of Cleinman Performance Partners, a consulting firm that helps optometry practices grow their business operations and drive p...
Creating Face-To-Face Opportunities With Your Patients Through Products and Social Media
24 Sep 2025
Contributed by Lukas
Sarah Vinson is the Owner and CEO of Lunette USA, a woman-owned company that imports and distributes luxury eyewear exclusively to independent optical...
Driving Growth in Independent Practices With Amanda Van Voris
17 Sep 2025
Contributed by Lukas
Amanda Van Voris is the Senior Director of Client Solutions at Cleinman Performance Partners, a consulting firm that helps independent optometry pract...
Navigating Optometry Practice Divestiture Peaks and Valleys: A Private Equity Journey
04 Jun 2025
Contributed by Lukas
Optometrist and former Practice Owner, Dr. Patrick Wellick of Apple Valley Eye Care in Apple Valley, MN, discusses his private equity practice divesti...
Successful Optometry Practice Strategies for Efficiency, Patient Volume, and Financial Optimization
07 May 2025
Contributed by Lukas
Practice Administrator Sherri Kelly of Crystal Vision Clinic in Crystal, MN discusses how she and the Practice Owner, Dr. Chase Endres approached grow...
Exceptional Elderly Patient Care Meets Optimal Optometry Practice Efficiency
02 Apr 2025
Contributed by Lukas
Dr. Dori Carlson, owner and optometrist at Heartland Eye Care, P.C. in North Dakota talks about the unique challenges and rewards of providing eyecare...
Leadership Development Wisdom for Optometry Practice OD/Owners
05 Mar 2025
Contributed by Lukas
Dr. Dwight Barnes, co-owner and optometrist at Cary Family Eye Care in Cary, North Carolina shares his leadership journey and the important lessons he...
Establishing a Successful Dry Eye Optometry Specialty With IPL and RF
05 Feb 2025
Contributed by Lukas
Dr. Melanie Weiss, owner and optometrist at Weiss Eyecare Clinic in Watertown, SD reveals her in-depth strategies for establishing a successful dry ey...
Creating Your Optometry Dream Team: Essential Hiring and Onboarding Tips
01 Jan 2025
Contributed by Lukas
Cleinman Performance Partners’ Senior Director of Client Solutions, Amanda Van Voris weighs in on best practices for finding, interviewing, hiring, ...
The Top 5 Most Common Legal Issues For Private Optometry Practice Owners
04 Dec 2024
Contributed by Lukas
Michelle Devito Marinello, Attorney and Partner at Whiteman Osterman & Hanna LLP, discusses the top 5 common legal issues faced by private optomet...
Succession Planning for Private Optometry Practice Success
06 Nov 2024
Contributed by Lukas
Join us as Dr. Billy McMillin of McMillin Eyecare in Kingsport, TN, shares his journey from Associate Doctor to partner, and ultimately, owner of his ...
Proven Strategies For Growing Second Pair of Eyewear Sales
02 Oct 2024
Contributed by Lukas
Our guest, optometry practice co-owner, manager, and veteran optician, Kari Whitehorne, in Ottawa, Ontario, Canada, shares her tried-and-true strategi...
Adding Aesthetic Services to Grow Your Optometry Practice | What You Should Know
04 Sep 2024
Contributed by Lukas
Listen for exclusive tips as Dr. Dora Adamopoulos, President and Founder of Eye2Eye Optometry Corner and SomaSou MedSpa in Alexandria, VA details how ...
Maximizing Optometry Practice Revenue With Frame and Lens Sales Reps
07 Aug 2024
Contributed by Lukas
Listen for great tips to improve your private optometry practice revenue! Guest Heidi Cass, operations manager for a two-location practice, Reed Optic...
Leveraging Luxury Retail For Optometry Practice Growth
03 Jul 2024
Contributed by Lukas
Listen for great tips on incorporating luxury eyewear into an optometry practice from Dr. Joelle Zagury in Ottawa, Ontario, Canada. She’ll share how...
Revitalizing Work Culture For Business Success
05 Jun 2024
Contributed by Lukas
In this episode, Dr. Robert Goerss and his manager, Josh Lefholz, from Tomasino Goerss Vision Source in O’Fallon, MO, share their journey of overcom...
The Path to Exiting Vision Plans and Eyecare Practice Growth
01 May 2024
Contributed by Lukas
For private optometry practice owners looking to break free from the limitations of vision plans and grow revenue, this episode features Dr. Kyle Ross...
Motivating Your Eyecare Team: Unleashing Peak Potential
03 Apr 2024
Contributed by Lukas
For an eyecare practice to grow, it’s essential to continuously find ways to motivate your team to foster that growth. Business partners Dr. Christi...
Mastering the Selection and Integration of an Associate Optometrist
06 Mar 2024
Contributed by Lukas
Dr. Nathan Heilman, a practice owner in Northfield, Minnesota, shares his step-by-step journey to successfully integrating a long-term Associate Optom...
Optimizing Staffing Solutions | Harnessing the Power of Virtual Assistants in an Eyecare Practice
07 Feb 2024
Contributed by Lukas
Learn how Dr. Michael Feeser and practice manager Angela Feeser of Feeser Eye Care in Odessa, TX tackled staffing challenges by hiring virtual assista...
Implementing Benchmarking Across An Eyecare Practice Team
03 Jan 2024
Contributed by Lukas
Guests Dr. Joshua Woodland and Dr. Corey Kelly, optometrists and business partners at the Woodland Eye Clinics in Iowa discuss how essential benchmark...
What You Should Know About Moving An Eyecare Practice
06 Dec 2023
Contributed by Lukas
Dr. Melissa McCulley, optometrist and owner of McCulley Optix Gallery in West Fargo, ND talks about what she and her team experienced during and follo...
From Rookie Straight to Optometrist/Owner: A Journey of Transformation
01 Nov 2023
Contributed by Lukas
Dr. Reed Jarvis, owner of Jarvis Vision Center in Murray, KY, shares his journey from becoming a practice owner right out of optometry school to runni...
Everything You Want To Know About Exit Planning As An Optometrist/Practice Owner
04 Oct 2023
Contributed by Lukas
Dr. Andy Howard and Dr. Liz Howard, former optometry practice owners in Jacksboro, Tennessee, discuss their exit journey and share how they ensured a ...
Creating A Positive Workplace Culture From The Top Down
21 Sep 2023
Contributed by Lukas
Optical Director Heidi Brooke and Optometric Technician Director Shelby Oster of River Valley Eye Professionals in Northfield, MN, share their ideas o...
Creating A Positive Workplace Culture In An Optometry Practice
06 Sep 2023
Contributed by Lukas
Clinic Operations Manager Brittany Codrington and Optical Manager Jason Barret from Eyes on Sheppard in North York, Ontario, discuss how they collabor...
Growing Your Optometry Practice | Ideas That Work
02 Aug 2023
Contributed by Lukas
Dr. Kim Skyles and Dr. Jeff Binstock, a young married couple and owners of Redmond Eye Clinic in Washington, have had an adventurous journey developin...
A Creative Use for Virtual Eye Exam Technology
05 Jul 2023
Contributed by Lukas
Doctor of Optometry, Dr. Pamela Brown of Chili Vision Group in Rochester, NY speaks on adopting DigitalOptometrics technology to conduct virtual eye e...
The Secret to Getting Through Difficult Business Challenges
07 Jun 2023
Contributed by Lukas
Dr. Anthony Smith, Optometrist and Owner of Jonesville Eye Care in Jonesville, MI speaks candidly about how he was able to rebuild his practice after ...
What It Means To Add Neurolens To An Optometry Practice
03 May 2023
Contributed by Lukas
Dr. Pamela Brown of Chili Vision Group in Rochester, NY, discusses her experiences with adding Neurolens prism lens technology to Chili Vision Group a...
A Bigger Optometric Practice Space Means Growth Opportunities!
17 Mar 2023
Contributed by Lukas
Jenna Gilbertson, Office Manager at McCulley Optix Gallery in West Fargo, North Dakota speaks with Leslie Parmerter of Optometry consul...