Nesse episódio do FodCast recebemos João Appolinário, fundador da Polishop, um dos maiores e mais respeitados empresários do Brasil e também tubarão do programa Shark Tank Brasil. Em um papo repleto de insights sobre vendas, atendimento ao cliente e empreendedorismo, João compartilhou sua visão sobre pontos importantes e aplicáveis a qualquer negócio. Falamos sobre o DNA de inovação, sobre o conceito do benefício além do produto, sobre nível de consciência do consumidor, percepção de marca, intraempreendedorismo, entre muitas outras ideias e boas provocações.
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