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Confessions of a B2B Entrepreneur

The Art Of Successful B2B Podcasting with Tom Hunt (If You Market Podcast)

30 Mar 2023

Description

In this episode of Confessions of a B2B Marketer, Tom reveals his insights on B2B podcasting and the key factors that contribute to a podcast's success. The discussion revolves around the meaning of success in podcasting and how it goes beyond monetary return on investment. Tom sheds light on various aspects such as guest selection, budgeting, consistency, gaining listenership, production, editing, logistics, and automation that are crucial for running a successful B2B podcast.

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