Steve Cho is Head of Mechanism Play and Partner at Mechanism Capital. Prior to Mechanism, Steve was focused on growing the games business for the App Store. He was the subject matter expert on NFTs and blockchain technologies for the store and helped inform and educate other parts of Apple as well including App Review, Apple Pay and Apple Music to name a few. He also focused on User Generated Content experiences and performance marketing. Before Apple, Steve lead business development efforts at two startups both in the mobile ad technology. In 2013, it was at his first startup, Kiip, where he discovered Bitcoin, and has been coin collecting ever since.In this conversation, we discuss:- Web3 VC funding- Current crypto market landscape- Learnings from working at start-ups- Working at Apple- Strategies for navigating the bear market- Synergies between web2 and web3 gaming- Web 3 performance marketing- Investing in the right teams- AR/VR devices- Profitable and popular genres of web3 gamesMechanism CapitalWebsite: www.mechanism.capitalTwitter: @MechanismCapSteve ChoTwitter: @stevenchoLinkedIn: Steve Cho --------------------------------------------------------------------------------- This episode is brought to you by PrimeXBT. PrimeXBT offers a robust trading system for both beginners and professional traders that demand highly reliable market data and performance. Traders of all experience levels can easily design and customize layouts and widgets to best fit their trading style. PrimeXBT is always offering innovative products and professional trading conditions to all customers. PrimeXBT is running an exclusive promotion for listeners of the podcast. After making your first deposit, 50% of that first deposit will be credited to your account as a bonus that can be used as additional collateral to open positions. Code: CRYPTONEWS50 This promotion is available for a month after activation. Click the link below: PrimeXBT x CRYPTONEWS50

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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