Curious Business: The B2B Growth Podcast
Episodes
Is the software industry broken? Justin Megawarne of Megaslice
27 Mar 2026
Contributed by Lukas
After growing up as a programmer, hating school, and being given a chance to follow his passion via an apprenticeship, Justin Megawarne is the co-foun...
Building a Business With Real Purpose: Kirsten Jack, founder of Uncommon
18 Mar 2026
Contributed by Lukas
How do you build and fund a business built around a mission that life-changing for your community but doesn’t represent a typical 10x opportunity fo...
Building Your Core Strength: Matt Hunt, The Protein Ball Company
24 Feb 2026
Contributed by Lukas
While competitors race to scale by loading their products with emulsifiers, humectants and sweeteners - and call it health food - The Protein Ball Com...
Can business people create software now? Nigel Jay Cooper on developing with AI
11 Feb 2026
Contributed by Lukas
What happens when a professional writer who finds AI-generated content "quite horrific" decides to build an AI writing platform to help people show up...
How Broken Systems Lock People Out of Help and How AI Can Change That
28 Jan 2026
Contributed by Lukas
Imagine being told the person you love is dying, and then discovering they have been trapped in a coercive and controlling relationship. You'd turn to...
The Platform Playbook: Leeya Hendricks on Ecosystem-Led B2B Growth
08 Jan 2026
Contributed by Lukas
With ecosystems increasingly outperforming standalone firms, marketing leaders’ key skills may lie in their ability to get their organisations to in...
Life Is Sweets with Andy Valentine of Stockley's
19 Dec 2025
Contributed by Lukas
What’s it like to be a real legacy business? One with a heritage going back over 100 years? How do you navigate new methods, classic products and ch...
A natural challenger brand: Huib van Bockel of Tenzing
10 Dec 2025
Contributed by Lukas
After eight years as Head of Marketing for Red Bull UK and Europe, Huib van Bockel walked away to build something the industry told him couldn't work ...
Buyers, markets, influence and the Hankins Hexagon with James Hankins
25 Nov 2025
Contributed by Lukas
How much can we influence people with advertising? What’s the best way to understand and model buyer behaviour? How should we set about growing mark...
Chris Brogan's Secret Weapons
05 Nov 2025
Contributed by Lukas
Chris Brogan shares some brutally honest insights about leadership, growth and being helpful. He's a self-proclaimed expert at failing, but what does ...
Building a Rebellious Brand with Fatso's Ella McKay
15 Oct 2025
Contributed by Lukas
In this episode of the Curious Business podcast, we meet Ella McKay, founder of Fatso. The provocatively named chocolate brand is bringing unapologeti...
How to build a £300m business: Simon Haighton-Williams, The Adaptavist Group
01 Oct 2025
Contributed by Lukas
How do you turn a 15-person tech shop into a £300m global powerhouse? Is it instinct – or experience? What are the tough calls that fuel B2B growth...
How AI Will Reshuffle Business Strategy with Sangeet Paul Choudary
10 Sep 2025
Contributed by Lukas
How do we move beyond AI hype to take advantage of the real opportunities for business strategy? Who’s using AI well already, how does it reshape re...
Creating buzz about your business | Kit Newell, Hive Mind Mead
27 Aug 2025
Contributed by Lukas
What do you do when people won’t pay a sustainable price for the high quality product you’ve worked so hard to produce? How do you get started in ...
Becoming The Brilliant Communicator: Nima Abu Wardeh
22 Jul 2025
Contributed by Lukas
Is communication a soft skill or is the most powerful tool in your armoury? In this episode of Curious Business, Nima Abu Wardeh, author of The Brilli...
Band Logos & Branding Insights - Lessons from the Logo Rhythm book
25 Jun 2025
Contributed by Lukas
Band logos sit at the intersection of design, culture, and belonging, and can stir up no end of passion, nostalgia, and debate. In the book Logo Rhyth...
The Key Skill in GenAI: Insights for Business Innovation with Dan Klein
27 May 2025
Contributed by Lukas
Is GenAI a revolution or merely an evolution of data-driven innovation and automation? Dan Klein has been at the forefront of data-driven tech for thi...
Consumer Insights: What Data Doesn't Reveal with Tessa Stuart, The Shopper Stalker
23 Apr 2025
Contributed by Lukas
It seems we're awash with data these days. It's meant to improve decision-making and outcomes. While sales data tells us what has happened, it rarely...
Unlocking Employee Advocacy for Business Growth with Andrew Seel
24 Mar 2025
Contributed by Lukas
What’s the best way to get employees talking about your business on social media? And is it worth doing? Are people influenced by what people say ab...
Managing Change: Strategies for Embracing AI and Tech in Organisations with Christopher Martlew
10 Feb 2025
Contributed by Lukas
Join Christopher Martlew as he shares essential strategies for managing change in the era of AI and rapid business evolution. Managing change is perha...
Telling Stories: Engagement Strategies for Deep Tech with Stephanie Forrest
13 Jan 2025
Contributed by Lukas
Stephanie Forrest is the founder and CEO of comms specialists TFD. She joins the podcast to share her experience working with disruptive and emerging ...
Buyerology: Art or Science? Selling better with Karen Green
05 Dec 2024
Contributed by Lukas
Karen Green is a retail sales expert, keynote speaker and best-selling author. I wanted to talk to Karen about her latest book – Buyerology – and ...