Customer Connect: A Customer Experience Podcast for Small Business Owners
Retail Raves: How Evidence Skin Care Turns Customers into Raving Fans
10 Apr 2025
In this Retail Rave episode, I’m spotlighting Evidence Skin Care (ESK)—a brand that’s setting the standard for customer experience in the skincare industry. From their BS-free marketing and real customer testimonials to their rewarding loyalty program and customer-first policies, ESK is a prime example of how integrity and smart strategies drive business success.I’ll break down the key elements that make them stand out, including: The power of authenticity in branding How incentivised testimonials build trust A loyalty program that keeps customers engaged A refund policy that balances generosity with business protection Their personalised skin quiz for a seamless shopping experienceAnd I’ll also share my personal experience with ESK and how their exceptional customer service made a real impact!Tune in for actionable insights you can apply to your own business to enhance customer loyalty and engagement. Instagram: @theretailmarketersWebsite: theretailmarketers.comYouTube Channel: youtube.com/@theretailmarketers
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