On January 26, 1960, a smoke-filled Miami Beach hotel room deadlock ends with 33-year-old Rams GM Pete Rozelle elected NFL commissioner after 23 ballots—launching 30 years that explode the league from 13 teams drawing 3 million fans annually to 28 teams packing 17 million through stadiums, turning pro football into America’s TV obsession.Discover how Rozelle’s “league-think” revenue sharing and centralized TV contracts catapult per-team payouts from $330K (1962) to $14M (1980s), birth the Super Bowl as a cultural juggernaut, engineer the AFL merger, and pioneer Monday Night Football—while navigating labor wars and owner rebellions.From fragile regional sport to billion-dollar spectacle: average attendance jumps from 40K to nearly 60K per game, Super Bowl viewership hits 400 million globally by 1989, and player shares soar from $5K to $64K—numbers that prove Rozelle didn’t just save the NFL, he reinvented it.Why it matters today: Every shared TV dollar, merger-born rivalry, and Super Sunday ritual traces to that 1960 compromise candidate who made football national theater.#PeteRozelle, #NFLCommissioner, #SuperBowlHistory, #NFL1960, #RozelleEra, #FootballOnTV, #AFLNFLMerger, #MondayNightFootball, #SportsBusiness, #DailySportsHistory, #NFLGrowth, #Miami1960Listen now! 👉 DailySportsHistory.com 📲 Follow for more daily sports history insights! Email: [email protected]: YouTube.com/@dailysportshistoryTwitter: twitter.com/dailysportshisFacebook: facebook.com/profile.php?id=61551687917253&mibextid=ZbWKwLBluesky: https://bsky.app/profile/dailysportshistory.bsky.socialInstagramhttps://www.instagram.com/dailysportshis/profilecard/?igsh=OWl1MzIyYndqOGU2Threadshttps://www.threads.net/@dailysportshis

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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