Partner with Jay: https://www.jayschwedelson.com/contactㅤCheck out Jay Schwedelson's new book: Stupider People Have Done It All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206ㅤSubscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletterㅤRegister for GuruConference (FREE + VIRTUAL!) https://www.guruconference.comㅤCheck out Eventastic (FREE + VIRTUAL!) https://www.eventastic.comㅤConnect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/Check out Jay's YouTube channel: https://www.youtube.com/@schwedelsonCheck out Jay's Instagram: https://www.instagram.com/jayschwedelson/Ask Jay anything: https://www.jayschwedelson.com/askㅤLeave a comment and follow the show, it really helps us out!ㅤAsk ChatGPT the same question on Tuesday and again on Friday and you will probably get two different answers, with two different sets of sources. That is the uncomfortable finding Jay Schwedelson digs into here, using fresh data on how violently AI citations churn from one day to the next, plus the weekly routine that keeps your brand tracking honest instead of comforting. There is also a Mountain Dew body wash situation that nobody was prepared for.ㅤBest Moments:(00:31) Why 69% of AI sources shift from one day to the next(01:02) Reddit's share of ChatGPT citations collapsed 86% in about a month(02:54) Half of everything AI engines cite is less than thirteen weeks old(03:45) Pick the 10 questions that actually influence someone buying from you(04:04) The incognito browser step most people skip, and why it ruins the data(05:22) The two prompt lines that stop AI from flattering your brand(06:27) Mountain Dew body wash at Walmart, and the obvious follow-up question

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“What did the council decide on item 42?” — answered with the speaker and the moment.

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