Menu
Sign In Search Podcasts Charts People & Topics Add Podcast API Pricing
Podcast Image

Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast

How to Fix Your Leaking Sales Conversion Funnel

21 May 2019

Description

I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first mini-series features three freelance marketers (copywriter Rob, ecommerce designer Laura, and non-fiction book coach Vicky).I hope you'll set aside half an hour to watch it through. Maybe with your morning coffee? Or lunch break? Or evening onion soup? And then, the usual "Subscribe, Like, Share" would go a long, long way too.https://www.youtube.com/channel/UCdNXaHHVnVntg5gpveB-5_Q***Stop wasting your marketing dollars and convert your sales leads with a strong conversion funnel.Whether you're breaking even each month, or your funnel is leaking money, Ewa Wysocka, CEO at Tribe47, shares how to identify issues with your conversion funnel, and how to fix those issues.Ewa explains the five stages of a conversion funnel, and why measuring ALL of your marketing platforms assures you are optimizing your ROI. She also identifies the most common mistakes she sees when performing an audit of a business’s funnel and the first steps a business should take to fix a faulty funnel.Topics covered:Robert Cialdini – Influence – The Psychology of PersuasionRobert Cialdini – Pre-SuasionSeth GodinDan Ariely – Predictably IrrationalConversion XLTraffic & Conversion SummitDigital MarketerTribe 47Google AnalyticsMailchimpGoogle Data StudioFunnels Flows – Mine Mapping SystemsLucidchart – Mine Mapping SoftwareEveryone Hates Marketers - Episode #19 Seth Resources mentioned:What are the signs of a broken conversion funnelThree situations that businesses face when identifying conversion funnel problemsWhy tweaking your products pricing can fix your conversion funnelWhere to start when your conversion funnel is brokenHow a business can evaluate their conversion funnel on their ownThe five unique aspects of a conversion funnelWhy it is so difficult to measure sales conversionsThe most important aspect to look at when auditing your funnelThe most common mistakes are when analyzing conversion funnelsWhat marketers should be learning today to prepare them for the futureEwa’s top three marketing resource recommendations***→ Buy my book: book.stfo.io→ Watch my YouTube channel: https://www.youtube.com/channel/UCdNXaHHVnVntg5gpveB-5_Q→ Take my 60-second quiz: stfo.io/q→ See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/→ Leave a review on Apple Podcasts: https://apple.co/3p4wL4r→ Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARo🐔

Audio
Featured in this Episode

No persons identified in this episode.

Transcription

This episode hasn't been transcribed yet

Help us prioritize this episode for transcription by upvoting it.

0 upvotes
🗳️ Sign in to Upvote

Popular episodes get transcribed faster

Comments

There are no comments yet.

Please log in to write the first comment.