Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Charles Jones of LucidMood.net, makers of cannabis sippers (disposable vape pens) designed to elicit specific moods and effects. The Company recently raised $4 million from Gotham Green Partners, and previously raised capital from angel investors. In this episode, Charles talks about the booming market for cannabis startups, how to leverage press and PR to drive inbound investor interest, how to work conferences put on by Arcview Group and IC3 to generate investor leads, when to raise strategic investment to expand distribution, and more. This series is produced by Foundersuite, makers of software to raise capital and manage investor relations. Learn more at www.foundersuite.com.

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“What did the council decide on item 42?” — answered with the speaker and the moment.