#439:UAE Telecoms Giant "Etisalat" Leverages Customer Loyalty for Growth (Short Summary Show)

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Recorded02 Oct 2023

Publisherfeeds.captivate.fm ↗

Handlerec:9286918

Show notes

In this weeks episode of Let’s talk “a little” loyalty Tom reviews the original podcast where Paula was joined by Antonio Ricciardi, SVP Consumer Intelligence & Engagement at Etisalat by e&, who’s responsible for leading their Smiles Program.Tom highlights Antonio’s key learnings from his journey to evolve from simple loyalty concepts to become a compelling consumer marketplace achieving even greater customer engagement and loyalty.e& have a long history of constant evolution and innovation, which includes developing propositions focused on driving customer loyalty.Show Notes:1) Antonio Ricciardi2) e&⁠3) Smiles Program⁠4) #249: UAE Telecoms Giant "Etisalat" Leverages Customer Loyalty for Growth

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