How Two Founders Are Reinventing Live Events

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Living The Red Life 16 min 3 speakers 6 chapters transcribed 4 months ago
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What is the main topic discussed in this episode?

Cameron Brown 0:00
small venues having live music or a local dj is playing they're either paying high fees that are getting passed along to their customers or you know they're covering those fees both are not good for a small business so you know we're able to decrease those prices for them and then really provide an end-to-end service we bring in the users because the tickets right there on the app it's very easy uh to not only use that ticket but then also now you see everything you see your city come alive and you see it breathing
Caleb Hartley 0:29
you know, every time that you open the app. Caleb Hartley and Cameron Brown are innovative, forward-thinking entrepreneurs, and the co-founders of Charted. Drawing from their shared vision for connection and community, they are redefining how people discover and experience live events by creating a seamless platform that brings together exploration, social interaction, and real-time engagement.
Rudy Mawer 0:50
You're like the live version of that, right? What can I do tonight?
Caleb Hartley 0:54
You find something on the map, you find something in your city, you show up and you just have a good time.
Rudy Mawer 0:59
My name is Rudy Moore, host of Living the Red Life podcast, and I'm here to change the way you see your life in your earpiece every single week. If you're ready to start living the red life, ditch the blue pill, take the red pill, join me in Wonderland and change your life. Hello and welcome back to another episode. Today, we're going to talk about events, software, growing a software company. I'm sat here today with the founders of an awesome app.

What is the main purpose of the Charted app?

Rudy Mawer 1:22
It's for events, bookings, all that jazz. We're going to get into it. But here are the founders of Chartered. Guys, welcome to the show. Excited to dive in. yeah we appreciate being here yeah thanks for having us of course so so we're talking about it a little you know there's a lot of competition in this space there's some big players right you're growing this sort of new sort of social gathering events app and what i really love and i think my audience will find so interesting is you're taking this different angle you know like those the big booking systems they obviously charge crazy fees high volume but you you seem a bit more like for the business supporting the businesses the ones hosting the events as well
Rudy Mawer 1:58
Can you maybe kind of give us an overview if people don't know what chart it is about the app and what it does?
Caleb Hartley 2:04
Yeah, so Chartered, we post live local events on a map based on your location in real time. Then we blend social media so that you can find your friends, find communities, and connect, you know, and engage more with those communities in real time.
Cameron Brown 2:18
The goal here is, yeah, kind of, it's a two-sided platform. So on one side, we're serving the average user. They can find things in their own city when they're traveling. You know, a lot of things that you wouldn't normally know existed. And we're really serving the kind of underutilized events in terms of the small businesses yeah you know a lot of people don't know that karaoke or a small venue is having live music or a local dj is playing so those kind of things you know they're either paying high fees that are getting passed along to their customers or they're covering those fees. Both are not good for a small business. So we're able to decrease those prices for them and then really provide an end-to-end service where they get promotion, analytics, and everything on top of the ability to sell tickets beforehand.
Rudy Mawer 3:10
Yeah, well, it's really cool. Like I was saying, you know, you got these big players, right? Like the Miami Heat has some famous DJ or artist, right? And they go on Ticketmaster. And, you know, even when I book tickets, it's like, you know, you spend $600 on your seat and then another $200 on your booking fees, right? So, and I love anything that supports small businesses. You know, it's the hardest phase, right? So it's kind of really cool that you're like somewhere in the middle, right? Because you've got the ticket inside, but then also the visibility side, right?

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