Building a Telepractice Company with Glory Lichon
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What inspired Glory Lichon to start a veteran‑owned telepractice?
Starting a private practice isn't what it used to be. Today's clinicians are starting private practices much quicker, easier, and cheaper than before. And they aren't guessing their way through it or getting stuck in analysis paralysis, they're following a tried and true roadmap in order to save time, money, and frustration. There is no reason to reinvent the wheel or struggle to figure out how to start a private practice on your own. We've helped thousands of SLPs and OTs through this process and now we want to help you too. For a limited time, I'm offering a free copy of our private practice roadmap, specifically for SLPs and OTs who are curious about private practice and want to see what the journey looks like.
To download your free copy, please visit startyourprivatepractice.com backslash roadmap to sign up. Now on to the episode. I'm Jenna Castro-Kasbon, speech language pathologist, business coach, and creator of the Start Your Private Practice System. And I'm on a mission to turn stuck SLPs into successful private practitioners. If you're tired of dealing with high productivity requirements, high caseload sizes, and low pay, it's time to take control of your professional, personal, and financial life and finally get the freedom, flexibility, and financial abundance that you deserve by working with private clients in your own practice. Join me here each week as I share tips, best practices, and inspirational interviews on the Private Practice Success Stories podcast.
If you're a private practitioner or one in the making, you're in the right place, so let's get started. Gloria LeShawn is a speech language pathologist and Air Force veteran who started a telepractice-based private practice about a year before we all started doing telepractice. She is very purpose-driven. She wants children and families in more rural areas to have access to SLP services, and this is a main reason why she started offering telepractice. She talks about being a private pay-based practice and also how having EI contracts has helped her grow. She has also hired independent contractors to deliver most of the therapy as she has started to move more into the CEO role. Glory is a member of one of my higher level programs and it has been wonderful to watch her private practice growth.
If you have an existing private practice and you are beyond the beginner level and looking to grow your private practice, head on over to growyourprivatepractice.com to learn more about the higher level programs that I offer and apply if you are ready to accelerate your marketing, your revenue, and hire a team. So now let's meet Glory. Before we dive in, can you please share your name, your location, and the name of your private practice?
So my name is Glory LaShawn and the name of our practice is Globe Wright Therapy. And I am actually based out of Dayton, Ohio, but we are a telepractice that practices in about Fifteen states so far. Fantastic.
So Glory and I have been getting to know each other over the last uh couple years, I would say. And one of the cool things before we started recording, Glory said that she's been listening to the podcast for three years and now she's a guest. So how cool is that when people come full circle from being a listener to a successful private practice owner to then a guest on the show. So before we talk about kind of where you are now and you know, about how your company, you know, started and is growing. Tell us about your career and how you started in um the field of speech pathology, which I think you started with something else first. So tell everybody about that.
Yes, so I started um in the air force. I joined when I was eighteen. Um and I stayed in for about eight years around the time that you know the Iraqi um Operation Iraqi Freedom and Operation Enduring Freedom in Afghanistan were going on. And in that meantime, I always wanted to be a psychologist. So that's why actually why I joined the Air Force was to get an edge a career started in the Air Force, but also to have the tuition assistance to be able to get my degree in psychology.
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Chapters
8 chapters
1
What inspired Glory Lichon to start a veteran‑owned telepractice?
0:00–6:58
2
How did Glory transition from school SLP work to launching Glow Bright Therapy?
6:58–11:18
3
What were the biggest legal and licensing challenges when starting the telepractice?
11:18–15:44
4
How did Glow Bright Therapy build visibility and attract early clients?
15:44–20:10
5
What role do early‑intervention contracts and private‑pay vs. insurance play in the business model?
20:10–24:51
6
How did Glory scale the practice by hiring independent contractors and moving into a CEO role?
24:51–30:21
7
What mindset blocks did Glory face as a new CEO and how did she overcome them?
30:21–35:43
8
What actionable advice does Glory give to SLPs who want to start or grow a telepractice?
35:43–41:00
Speakers
1 identifiedMore from Private Practice Success Stories
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From 2 Clients on the Side to Ready to Hire — Then She Decided She Didn't Want To with Bianca Gizzi Fusco
She Told Her Dad She’d Never Start a Private Practice - Now She Has a Successful Clinic and Growing Team with Sarah Landry
She Started at 26 With One Referral - Now She Has a Downtown Office and a 3-Year School Contract with Becca Vilsaint
She Didn't Hate Her Job BUT She Left to Start a Private Practice Anyway with Heather Danielkiewicz