From Side Hustles to Thriving Practices: How Brandie Johnson and Alyssa Fittipaldi Made It Happen
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What is the free private‑practice roadmap and how can listeners get it?
Starting a private practice isn't what it used to be. Today's clinicians are starting private practices much quicker, easier, and cheaper than before. And they aren't guessing their way through it or getting stuck in analysis paralysis, they're following a tried and true roadmap in order to save time, money, and frustration. There is no reason to reinvent the wheel or struggle to figure out how to start a private practice on your own. We've helped thousands of SLPs and OTs through this process and now we want to help you too. For a limited time, I'm offering a free copy of our private practice roadmap, specifically for SLPs and OTs who are curious about private practice and want to see what the journey looks like.
To download your free copy, please visit startyourprivatepractice dot com backslash roadmap to sign up. Now on to the episode. Brandy Johnson and Alyssa Fittipaldi are lungs of the Start Your Private Practice program who joined me during this episode to share their experiences and insights on how they transition from traditional job settings to owning their own practices. And hint both of them are making more money and working less hours now than they were in their previous jobs. Brandy is a speech language pathologist with a PDF. pediatric private practice in the Portland, Oregon area. She started her private practice called Growing Roots, only having two and a half years of experience as an SLP. Even though she's early in her career, she is thriving in private practice.
Alyssa is a speech language pathologist in the Tampa Bay area, and she started her private practice called Talk to Talk Pediatric Therapy after discovering the independent clinician Instagram and also this podcast. Alyssa realized that she could start her private practice sooner than she thought, so she started seeing private clients on the side and quickly grew her clientele. In this episode, Brandy and Alyssa discuss the benefits of having their private practices, including more flexibility for their families and being able to set their own schedules. Brandy talks through taking insurance in her private practice, while Alyssa highlights the importance of overcoming imposter syndrome, and they both talk about having the freedom to conduct therapy in a way that aligns with their personal values.
If you've been wanting to start seeing private clients and want to get started ASAP, this episode is perfect for you to listen to, so stay tuned. I'm Jenna Castro-Kasbon, speech language pathologist, business coach, and creator of the Start Your Private Practice System. And I'm on a mission to turn stuck SLPs into successful private practitioners. If you're tired of dealing with high productivity requirements, high caseload sizes, and low pay, it's time to take control of your professional, personal, and financial life and finally get the freedom, flexibility, and financial abundance that you deserve by working with private clients in your own practice. Join me here each week as I share tips, best practices, and inspirational interviews on the Private Practice Success Stories podcast.
If you're a private practitioner or one in the making, you're in the right place, so let's get started.
Right. So what we're going to do is tonight we're going to talk to two amazing private practice owners who have been in the Start Your Private Practice program and who have started their private practices from nothing to where they are now, which is what they're going to be talking about in tonight's panel. So what I would love for us to start with is I'm going to ask each of you to introduce yourselves. And how about let's start
Start with Randy. Hi, I'm Brandy. I own Growing Roots Speech and Language Therapy. I work with pediatrics. I have three kids. I just had a baby like two months ago. So that was awesome. Yeah, and I I live in Oregon.
Awesome.
Fantastic. Alyssa, can you introduce yourself?
Hi everyone. My name's Alyssa Fittipaldi. I am going into my eighth year as a speech and language pathologist. I'm originally from New York and now I live in the Tampa Bay area in Florida.
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Chapters
8 chapters
1
What is the free private‑practice roadmap and how can listeners get it?
0:00–11:17
2
How did Brandie and Alyssa decide to launch their own pediatric SLP practices?
11:17–19:45
3
What are the biggest benefits they’ve experienced from owning a private practice?
19:45–29:25
4
How did Brandie set up insurance billing and what challenges did she face?
29:25–39:42
5
What strategies did Alyssa use to attract her first clients and grow her caseload?
39:42–48:15
6
How can clinicians overcome imposter syndrome when starting a private practice?
48:15–57:20
7
What are the different ways to structure therapy space and schedule for flexibility?
57:20–1:07:03
8
What resources, pricing, and enrollment details are offered for the Start Your Private Practice program?
1:07:03–1:13:31
Speakers
1 identifiedMore from Private Practice Success Stories
She Spent 5 Years Too Scared to Start - Now She Has a 4-Room Clinic with Tiffany Fairdosi
She Started With Two Clients on the Side - Now She Has Nine SLPs and a Clinic with Samantha Taylor
From 2 Clients on the Side to Ready to Hire — Then She Decided She Didn't Want To with Bianca Gizzi Fusco
She Told Her Dad She’d Never Start a Private Practice - Now She Has a Successful Clinic and Growing Team with Sarah Landry
She Started at 26 With One Referral - Now She Has a Downtown Office and a 3-Year School Contract with Becca Vilsaint
She Didn't Hate Her Job BUT She Left to Start a Private Practice Anyway with Heather Danielkiewicz