How Her Private Pay Practice Allows Tera Sumpter To Focus on Client Care and Employee Development
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What motivated Tera Sumpter to start a private‑pay‑only speech‑language practice?
Starting a private practice isn't what it used to be. Today's clinicians are starting private practices much quicker, easier, and cheaper than before. And they aren't guessing their way through it or getting stuck in analysis paralysis, they're following a tried and true roadmap in order to save time, money, and frustration. There is no reason to reinvent the wheel or struggle to figure out how to start a private practice on your own. We've helped thousands of SLPs and OTs through this process and now we want to help you too. For a limited time, I'm offering a free copy of our private practice roadmap, specifically for SLPs and OTs who are curious about private practice and want to see what the journey looks like.
To download your free copy, please visit startyourprivatepractice.com backslash roadmap to sign up. Now on to the episode. Tara Sumter has a very successful private pay-only private practice. She has clients begging to be seen in her clinic, SLPs who are dying to work for her. And a passion for teaching about cognitive processes and executive functioning, so much so that she wrote a book about it. So, how did she do it? Let's find out. I'm Jenna Castro-Kasbon, speech language pathologist, business coach, and creator of the Start Your Private Practice System. And I'm on a mission to turn stuck SLPs into successful private practitioners. If you're tired of dealing with high productivity requirements, high caseload sizes, and low pay, it's time to take control of your professional, personal, and financial life and finally get the freedom, flexibility, and financial abundance that you deserve by working with private clients in your own practice.
Join me here each week as I share tips, best practices, and inspirational interviews on the Private Practice Success Stories podcast. If you're a private practitioner or one in the making, you're in the right place, so let's get started. I get emails all the time from people who say things like I want to build a private pay only private practice, but is private pay sustainable? Will people pay? How do you explain private pay to parents? As a business owner, you get to choose which payment sources you want to take, but you also get to make other decisions too. You get to decide if you have a private practice that provides more generalist or specialist services. You get to decide whether or not you stay small, maybe even just you, or hire people so that you can serve more clients.
You get to make decisions about what you value as a clinician and a business owner and base your private practice around a mission versus just collecting a paycheck. Which is where many SLPs have gotten to the point of when they are working in jobs that they no longer feel passionate about. When you meet Tara Sumter, you will see how having a private practice that is driven by a mission and a passion is a key ingredient to success. Tara is one of the most passionate people I know. Her excitement is contagious. And I hope that listening to her episode will get you fired up and ready to start a private practice that allows you to create a business that you are proud of, that brings steady and growing income, and that serves your clients, your community, and your therapists, but also serves you.
Your business should serve others, but ultimately it should serve you too. Otherwise, what's the point? As you listen to this episode, I want you to pay attention to things that Terra says that resonate with you, that make you think, Wow, I want to run my practice that way. Things that make you think if she can do it? I can do it too. With no further ado, here's Tara. Okay, so before we dive in, can you please share your name, your location, and the name of your private practice?
Yes, I am Tara Sumter. I'm in Cleveland, Ohio, or outside of Cleveland, Ohio on the west side. And my private practice is Seeds of Learning LLC. So Tara, you and I have
gotten to know each other via Instagram, right? Tell everybody what your Instagram handle is, just so they can go ahead really quickly and follow you.
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Chapters
8 chapters
1
What motivated Tera Sumpter to start a private‑pay‑only speech‑language practice?
0:00–6:44
2
How did Tera’s early career and hospital experience shape her private practice model?
6:44–11:53
3
Why does Tera choose a private‑pay model instead of accepting insurance?
11:53–16:50
4
How does a niche focus on executive functioning and literacy drive practice growth?
16:50–21:39
5
What strategies does Tera use to keep her practice financially sustainable?
21:39–26:42
6
How does paying therapists for collaboration time improve client care and team culture?
26:42–31:41
7
What resources (book, website, Instagram) does Tera offer for clinicians interested in her model?
31:41–36:19
8
What key lessons and advice does Tera share about mistakes, intuition, and building a practice you love?
36:19–41:53
Speakers
1 identifiedMore from Private Practice Success Stories
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She Told Her Dad She’d Never Start a Private Practice - Now She Has a Successful Clinic and Growing Team with Sarah Landry
She Started at 26 With One Referral - Now She Has a Downtown Office and a 3-Year School Contract with Becca Vilsaint
She Didn't Hate Her Job BUT She Left to Start a Private Practice Anyway with Heather Danielkiewicz