Lessons I Learned from Business Leaders That Helped Me Be Successful in My Businesses

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Private Practice Success Stories 12 min 1 speaker 1 chapter transcribed 6 hours ago
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Jena Castro-Casbon 0:00
Starting a private practice isn't what it used to be. Today's clinicians are starting private practices much quicker, easier, and cheaper than before. And they aren't guessing their way through it or getting stuck in analysis paralysis, they're following a tried and true roadmap in order to save time, money, and frustration. There is no reason to reinvent the wheel or struggle to figure out how to start a private practice on your own. We've helped thousands of SLPs and OTs through this process and now we want to help you too. For a limited time, I'm offering a free copy of our private practice roadmap, specifically for SLPs and OTs who are curious about private practice and want to see what the journey looks like.
Jena Castro-Casbon 0:44
To download your free copy, please visit startyourprivatepractice.com backslash roadmap to sign up. Now on to the episode. I used to think that business was boring. My dad is a business owner and kept wanting me to join his company, which does land title insurance. And I kept saying, Dad, I'm a helping people person. Business is boring and I just want to help people. So when I went to graduate school for speech language pathology, he started saying things like, maybe you'll have a private practice one day. And I would say, yeah, maybe one day. But he saw something in me that I didn't see in myself yet. He also saw business differently as a way to help people. Even if your instinct is to think that business is boring and you see yourself primarily as a helping people person too, listen to this episode because I'm going to share three lessons from business leaders that helped me become the successful business owner that I am today.
Jena Castro-Casbon 1:44
So stay tuned. I'm Jenna Castro-Kasbon, speech language pathologist, business coach, and creator of the Start Your Private Practice System. And I'm on a mission to turn stock SLPs into successful private practitioners. If you're tired of dealing with high productivity requirements, high caseload sizes, and low pay, it's time to take control of your professional, personal, and financial life and finally get the freedom, flexibility, and financial abundance that you deserve by working with private clients in your own practice. Join me here each week as I share tips, best practices, and inspirational interviews on the Private Practice Success Stories podcast. If you're a private practitioner or one in the making, you're in the right place, so let's get started.
Jena Castro-Casbon 2:46
When I first started my career as a speech language pathologist, I never thought I would own a business. Well, maybe later in my career, but certainly not within a year of getting my C's at age 26. Just like how we learned how to be SLPs, you can learn business skills too. And today I want to share three lessons that I learned from business leaders that helped me a ton and I know will help you too. Even if you think the business is boring and hint, number two was a game changer for me. SLPs don't learn about private practice in grad school, which is a shame. Yes, I know that there's a lot of content to cover. We learn how to be SLPs, but not how to earn as SLPs. This is a problem because most SLPs have a ton of debt from grad school.
Jena Castro-Casbon 3:37
And although most speech language pathologists get jobs with good, steady pay and solid starting salaries, the problem is that we don't get a lot of raises. So it's not uncommon to have been in the field for 15 years or more and only be making a little bit more than when you started. So if your expenses keep increasing, but your salary doesn't. That's a problem. And it's not your fault that you don't know this stuff. It wasn't taught to you. But that's where I come in. Think about other professions who have folks in private practice, like psychologists, social workers, other mental health providers, dentists, even audiologists, have tracks to private practice. It is very common for them to choose private practice as their primary setting.
Jena Castro-Casbon 4:25
They learn about it in school, and then there's a well-worn path for them to follow if they choose that route. Instead, we had to create our own path, which is what I see as my mission, to help speech language pathologists build successful private practices so that we can have more freedom, flexibility, and fulfillment, and so that clients in every community can have access to care.

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